Bĭjìběn- Lǚxíng

Notebook- Travels

As part of my graduate studies at Cal Poly, I am participating in a two and a half week China business study tour. Over the next few months this space will serve as a journal, documenting all relevant projects and thoughts.

Monday, May 15, 2006

ShenZhen NewlyEverRise Electronics Co., Ltd

"Quality first, customers first
Scientific management, striving for the top"

ShenZhen NewlyEverRise Electronics Co., Ltd was originally founded in 1996. The corporation currently spans over 25,000 square meters, with a production area of approximately 18,000 square meters. With nearly 1,700 employees, the company produces a wide range of electronic devices including:

Low frequency power transformers- Commonly used in audio products, microwave ovens, air-conditioners, and VCD/DVD devices.
Switching power transformers- Commonly used in computers, communications equipment, colored televisions, monitors, and VCD/DVD devices.
Eliu coils- Used to check interference signal DC resistance small inductance values stability.
Transformers OK linear coils- Commonly used in televisions and monitors. Force coils- Commonly used in televisions and monitors.
Linear power interfaces- Commonly used in energy-saving lamps and chargers.
Switching power interface- Commonly used in liquid crystal display televisions, monitors, battery chargers, and low powered computers.
SMD transformer inductance- Used in DC to DC converters, digital high frequency axis current inductance, ink-jet printers, photocopiers, electronic vehicle systems, and medical equipment.
Mechanical temperature controllers- Commonly used in electric cookers, electro-thermal stoves, electric heaters, and fryers.

ShenZhen NewlyEverRise Electronics Co., Ltd draws from China's vast hardworking labor pool to produce high quality and low cost electronic components and devices. The organization is dedicated to placing quality and customers first. The company is ISO 9001 quality management system certified, in conjunction with ISO14001 Environmental Management System certified.

Questions:
What have been the key challenges to complying with American business standards such as ISO 9001 and ISO 14001?
What to the factory workers consider to be the greatest benefit of doing business with American companies? What is the company doing to develop the growth and industry leadership they have stated they desire?


All contents of this post are drawn from the ShenZhen NewlyEverRise Electronics Co., Ltd website.

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